Having an extraordinary website is great way to start a digital marketing campaign. However, a website without website traffic is about as effective as a storefront on a deserted island. To really increase lead generation with your website, you need steady traffic of new visitors to your website. Here are our recommended 3 ways to increase website traffic:
1. Blogging
Sharing blog posts is a great way to engage new and existing customers to visit your website. You can share organically or with ads. One advantage to using ads is you have a wider reach.
2. Vlogging (Creating Video Content)
People love to watch short videos. As of 2017, 85% of Americans watch videos online and the number is rising. Videos done right are said to have a great return on investments.
3. Creating Free or Promotional Offers
Free and Promotional offers are great ways to bring in traffic and new sales with social media. We recommend starting new customers with a free offer, as it is more favorable. Something that has value to customers and is low cost for you.
Where to Share?
We recommend sharing through: the free option every business owners has in social media, paid social media ads, email blasts, Google ads, and Bing ads. Each has its advantages and disadvantages.
With a majority of the population online on average 10 hours a day, digital marketing is a great way to reach your target audience and increase lead generation. If you are looking to increase your website traffic, feel free to contact us today for a free consultation.
